Anne Darche

Anne Darche, Director

Recognized as a social and consumer trends specialist, Ms. Darche worked in Montreal advertising agencies for 20 years, primarily as a co-owner, president and vice-president for strategic planning. At Natcom and Allard Johnson (which became Forsman & Bodenfors) she led major branding and advertising campaigns. In addition to the Company, Ms. Darche currently sits on the boards of Germain Hôtels, Premier Tech and Deschênes Group. Passionate about street art, she is also chair of MU, a non-profit organization devoted to beautifying the city of Montreal by creating murals that are anchored in local communities. She has sat on the boards of many public and private companies such as 48North Cannabis, DavidsTea, KDC/One and St-Hubert Group. She is a former board member of many not-for-profit organizations and institutions: the DrClown Foundation, Sainte-Justine Hospital and the Marie-Vincent Foundation among others. She also served as president of the Quebec MBA Association and of Mensa Montreal. Ms. Darche holds a bachelor’s degree in design (Université Laval), an MBA (Université de Sherbrooke), and is a Chartered Director (ASC, Université Laval, C.Dir., McMaster University).